News, Product Profile

RecyclePak initiative targets hard to recycle items

Veolia has launched RecyclePak to its Australian customers, which is an initiative targets hard to recycle items such as small e-waste, snack wrappers and plastic straws, and finds dedicated recycling or recovery methods that responsibly diverts them from landfill.

The initiative stems from Veolia’s long-standing commitment to the environment, and is designed to help businesses navigate the disposal challenges they face for products without conventional recycling solutions.

Hard to recycle items cannot be processed through a standard Materials Recovery Facility (MRF) in the same way as cardboard, plastic bottles and glass, because they require specific separation and treatment processes. When these items end up at a MRF, they are unable to be recovered and are instead sent to landfill.

The RecyclePak scheme addresses these challenges by finding alternate disposal methods that ensure hard to recycle items end up at dedicated facilities where they are treated properly, generating a better environmental outcome.

This solution achieves a higher recovery rate of materials, supports Australians to move up the waste hierarchy – away from landfilling and towards recycling – and importantly, aligns with the nation’s target of an 80% recovery rate by 2030.

“Until we start to see a standardisation in the way products are designed, making them 100 per cent recyclable, and commonly recyclable, our ability to keep them in use is limited. While we continue to support manufacturers to design products with practical end-of-life solutions, RecyclePak will allow us to prevent hard to recycle materials from being unnecessarily sent to landfill,”  said Richard Kirkman, CEO of Veolia Australia and New Zealand “We are proud to launch an initiative that  achieves transparent and responsible recycling solutions for our customers and are pleased this will help us to further our mission to drive real and lasting ecological transformation.”

The RecyclePak solution is designed to help customers conveniently recycle selected plastics and other hard to recycle items in a safe and environmentally responsible manner. Veolia customers can order a RecyclePak box online. When the full box is ready for collection, the customer simply scans the QR code on the box to arrange collection right from their door.  The RecyclePak range will be expanded over time in response to customer needs, with a number of new waste streams already in the pipeline

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