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re/CYCLE takes Vinnies NSW further into circular sustainability

A product range made from recycled textiles including donations to Vinnies Shops unable to be sold on the shop floor, are being offered under the re/CYCLE brand.

The re/CYCLE badge reflects the repurposed and circular nature of its original source and the product range includes throw blankets, beach towels, tea towels, rugs, cushions and other homewares. These have been 100 per cent recycled from textiles including those that were unable to be resold in their original condition.

Fashion circularity

St Vincent de Paul Society NSW executive director of commercial enterprise, fundraising and communications Yolanda Said explained “At Vinnies our core purpose is to help people experiencing poverty and disadvantage, but we’re also passionate about embracing sustainability to help the environment.

“For two years now, Vinnies has been exporting some of the clothes it can’t sell in its shops to partners who are now recycling textiles (including many of these donations) into these items. We are excited to be a market leader amongst charity op-shops to take this first step into fashion circularity.

“By purchasing the beautiful homewares from the re/CYCLE range, shoppers will be able to financially support our charity work while saving fabrics from landfill,” Said added.

According to Said, the circular recycling model allows Vinnies Shops to divert waste from landfill and reduce environmental impact by reselling second-hand clothing, and recycling fabrics when they are unable to be sold.

“The re/CYCLE range is sure to be a hit with the conscious consumer as well as those looking to style their home with affordable yet environmentally friendly accessories,” she added.

The new recycled range will first arrive in Brookvale, Sutherland, Nowra and Lavington stores in early June. The proceeds from re/CYCLE sales will support people experiencing poverty, homelessness and hardship, including the growing number of households financially struggling due to COVID19.